Cookie policy

Cookies

To make this site work properly, we sometimes place small data files called cookies on your device. Most websites do this too.

What are cookies?

A cookie is a small text file that a website saves on your computer or mobile device when you visit the site. It enables the website to remember your actions and preferences (such as login, language, font size and other display preferences) over a period of time, so you don’t have to keep re-entering them whenever you come back to the site or browse from one page to another.

How do we use cookies?

The Action for Children website uses cookies to monitor and track how visitors use the site, how they interact with and use available pages. Other cookies are used to protect the security of the site and any transactions that take place.

Strictly necessary cookies:

Cookies described as strictly necessary are used to remember things like the information you’ve entered on a form or any orders or services you have requested. These cookies make sure you connect to the correct service on our website when we make any changes to the site. These cookies are essential for the websites to operate effectively.

Performance Cookies:

The performance cookies on our website are used to collect information about how you use our website, pages visited and any errors you may experience. These cookies don't collect any information that could identify you - all information collected is anonymous and is only used to improve how our website works, understand what interest’s users and measure the effectiveness of our advertising.

Targeting Cookies:

Targeting cookies are linked to services provided by third parties. The third party provides these services in return for recognising that you have visited our website. We use 'targeting' cookies to link to social networks who may subsequently use information about your visit to target advertising to you on other websites or to provide advertising agencies with information on your visit so that they can present you with adverts that you may be interested in. You can control whether or not these cookies are used, but preventing them may stop us from offering you some services. All of these cookies are managed by third parties and you may alternatively use the third parties' own tools to prevent these cookies.

You can find a more detailed table of all the cookies used and their functions here

Cookie Title

Cookie Name

Purpose

Yahoo advertising

B

Third Party temporary pixel for campaign optimisation during the yahoo test

Google

IDE

Google advertising cookie for user tracking and ad targeting

Cloudflare cookie for security

_cfduid

https://support.cloudflare.com/hc/en-us/articles/200170156-What-does-the-Cloudflare-cfduid-cookie-do-

Google Analytics

_dc_gtm_UA_682718-1

Used as part of Google Analytics - information generated by the cookie related to user activity is anonymous

Google Analytics

_ga

Used as part of Google Analytics to uniquely identify a user via a random ID

Google Analytics

_gid

Also used as part of Google Analytics to uniquely identify a user via a random ID

Hotjar

_hjDonePolls

Hotjar - used to store whether a user has performed certain actions

Hotjar

_hjIncludedInSample- Hotjar

Hotjar - used to store whether a user has performed certain actions

 

DoubleClick

eud

Third Party DoubleClick pixel for conversion tracking

DoubleClick

euds

Donation funnel tracking for use in retargeting and campaign optimisation

Facebook

fr

Third Party Facebook pixel for conversion tracking and campaign optimisation

Facebook

rud

Third Party Facebook pixel for retargeting and campaign optimisation

RocketFuel

ruds

Third Party Rocketfuel (sizmek) pixel for conversion tracking and campaign optimisation

RocketFuel

smd

Third Party Rocketfuel (sizmek) pixel for retargeting and campaign optimisation

Donate

user_transaction_ids

We use these cookies to track your donation journey.

Forms

ASP.NET_SessionId

Used to store a user's session - required for user submitted forms

Donate

utmCampaignValues

We use these cookies to track your donation journey. Read Google’s policy on safeguarding your data

Youtube

PREF, VISITOR_INFO1_LIVE, YSC, GPS

All set by Youtube to track users and store preferences

How to control cookies

You can control and/or delete cookies as you wish – for details, see aboutcookies.org. You can delete all cookies that are already on your computer and you can set most browsers to prevent them from being placed. If you do this, however, you may have to manually adjust some preferences every time you visit a site and some services and functionalities may not work.

Help us do more.

Your support will help us make life better for the UK's most vulnerable children and young people.